One guest platform for every wine moment.

Yebo Wine brings bookings, wine club sales, CRM, campaigns, reviews, and AI support into one calm operating system for cellar doors and DTC teams.

One recordEvery guest, visit, order, preference, and follow-up in a single view.
Six modulesCRM, commerce, bookings, reviews, campaigns, and AI. One workspace, not seven tools.
Always onGuest journeys that keep moving after the tasting room closes.
Wine clubBookingsGuest CRMReviewsCampaignsAI agents Wine clubBookingsGuest CRMReviewsCampaignsAI agents
Illustrated Cape wine farm and vineyard
A guest engine for wine farms

Built for the full path from tasting to reorder.

Every visit, sale, booking, preference, campaign, and review becomes part of one guest record. Your team gets the warmth of hospitality with the control of a proper operating system.

i.
Know every guest.

See what they tasted, bought, booked, loved, ignored, and should be offered next.

ii.
Sell with context.

Connect wine club, allocations, events, and online orders to the same customer journey.

iii.
Act on clean signals.

Turn bookings, campaigns, reviews, and spend data into simple next steps for the team.

The wine journey

Every guest touchpoint, stitched into one view.

From the first barrel fill to the repeat delivery at home. Every guest moves through multiple moments, and Yebo connects them all in one record.

Illustrated vineyard rows From the vineyard
Illustrated wine cellar and barrel scene To the cellar
Illustrated Yebo Wine commerce interface Managed in Yebo
Illustrated wine delivery moment Delivered to guests
Inside the workspace

Hospitality on the front. Commercial control underneath.

Yebo Wine gives teams a direct, structured system where daily guest activity, revenue, and reputation are visible at a glance.

Bookings, wine club, and online shop behavior in one guest profile.
Campaigns shaped by varietal preference, spend, location, and visit cadence.
AI-assisted replies, review prompts, and next-best-action recommendations.
Wine club+18%
Bookings342
Reviews4.8
How it works

Live in a day. Running in a week. Compounding from there.

01

Connect the guest journey.

Bring customer, booking, sales, and review data into one practical workspace.

02

Automate the repeatable work.

Let Yebo handle reminders, follow-ups, segmentation, review nudges, and reorder prompts.

03

Grow with cleaner signals.

See what drives visits, clubs, spend, and reputation without digging across separate tools.

Platform modules

The pieces wine teams usually run across separate tools.

Six modules, one record. Each one speaks the language of the cellar door, not the enterprise IT department.

01

Guest CRM

Track visits, orders, preferences, lifetime value, club tier, and follow-up activity in one record.

02

Wine Commerce

Run direct sales, subscriptions, allocations, release drops, and gifting from a wine-native storefront.

03

Bookings

Manage tastings, events, table reservations, confirmations, deposits, reminders, and no-show recovery.

04

Campaigns

Send segmented email and WhatsApp journeys for releases, events, clubs, birthdays, and reorders.

05

Reviews

Prompt happy guests, monitor public feedback, and draft brand-safe responses from one workflow.

06

AI Agents

Draft campaign copy, answer common questions, summarize guests, and suggest the next best action.

Perdeberg Wines cellar door tasting experience
"We used to piece together the month's numbers from three spreadsheets and a WhatsApp thread. Yebo sits in the middle of all of it now. The visibility changed how we run the cellar door."
Riaan Mostert, Operations Manager · Perdeberg Wines

Pick a base. Add what you actually need.

No hidden fees, no setup surprises. Start with the platform and build the stack your team actually needs.

Base · 01
Self Service
For farms with a team that wants the platform and the autonomy to run it themselves.
R 5,000 / month
  • Full platform: CRM, commerce, bookings, campaigns, reviews
  • All built-in AI features
  • Up to 5 users included
  • Standard integrations included
  • Onboarding and training
  • Email and chat support
Get started
No setup fee · cancel anytime
Modular add-ons

Bolt on what your farm actually uses.

Each add-on works on either base plan. Add or remove month-to-month. No long contracts on add-ons.

R1,000
/ month
WhatsApp Messaging

Two-way conversations, broadcasts, 3-tap checkout, booking confirmations. POPIA-compliant.

+ Per-message rates apply
R1,000
/ month
Ad Manager

Meta, Google, and Pinterest campaigns from inside Yebo. Unified budgets and ROAS in one view.

+ Ad spend not included
R1,000
/ month
Reputation Management

Google, TripAdvisor, Vivino — review collection, AI-drafted replies, sentiment tracking.

All major platforms
R1,000
/ month
Automated Reporting

Scheduled board packs, weekly digests, monthly KPI snapshots — to inbox or Slack.

Custom cadence
R1,000
/ month
User Management

Add unlimited team members beyond the 5 included. Role-based access controls for your whole operation.

If you need 6+ users
5%
of sales
Event Sales

Ticketing, deposits, capacity, table management, attendee CRM sync. Pay only when you sell.

Performance-based
5%
of sales
Wine Club

Recurring billing, tier management, allocations, member-only releases. Performance-based pricing.

Performance-based
R500
per code
QR Codes

Smart, trackable QRs for menus, tastings, signage. Every scan enriches the guest profile.

Once-off · per code
R1,000
once-off
Custom Preference Centre

Branded opt-in pages let guests pick their wines, frequencies, and preferred channels.

One-off setup
Webpage Design & Build

Three ways to get a new website. SEO-preserved migration, AWS / Cloudflare hosting, integrated with your Yebo CRM.

Option A
AI Build
R10,000
Once-off
Option B
AI Build, monthly
R1,000
/ month · 12 months
Option C
Custom Build
R25k–R50k
Once-off · scoped
Build your bundle

See exactly what your farm will pay.

Pick a base, toggle the add-ons you need, and tell us your wine club volume. Live total on the right.

Base plan
Monthly add-ons
WhatsApp Messaging
R1,000 / month
Ad Manager
R1,000 / month
Reputation Management
R1,000 / month
Automated Reporting
R1,000 / month
User Management (6+ users)
R1,000 / month
Performance-based
Wine club & event sales · monthly volume
R 0
R 0R 500k+
Once-off
Custom Preference Centre
R1,000 once-off
AI Website Build
R10,000 once-off
Your monthly total
R5,000
Per month · billed monthly
Self Service baseR 5,000
Monthly subtotalR 5,000
Performance fees billed monthly on actual sales.
Self Service month-to-month · Full Service 3-month minimum.
Enterprise

Multi-farm group, or need something custom?

Wine groups, distributors, or farms with specific integration needs — we build custom agreements that span multiple properties, custom integrations, and bespoke onboarding.

Talk to sales
Multi-property workspace
Custom integrations
Volume pricing
SLA & dedicated rep
Data residency options
Custom training programmes
FAQ

Pricing questions.

The things farms ask before they book a demo.

Is there a setup fee?+
No. Onboarding, training, and standard integrations are included in the monthly base. The exception is once-off services like a custom preference centre or AI website build, which are clearly priced as separate line items.
Are there minimum contracts?+
Self Service is month-to-month. Full Service has a 3-month minimum commitment, after which it goes month-to-month. You can switch from Full Service to Self Service after the initial 3 months, and add or remove add-ons each month.
How does the 5%-of-sales pricing work?+
For Wine Club and Event Sales, we take 5% of revenue processed through Yebo. If you sell zero, you pay zero. If you do well, we both win. Billed monthly on actual sales — no minimums, no commitments.
What is not included in the base price?+
Three things: WhatsApp per-message rates (Meta charges us, we pass it through at cost), advertising spend (your Meta / Google / Pinterest budget), and payment-gateway fees from providers like Stripe and Yoco. Everything else — including all the AI features — is in the base.
Do you offer discounts for annual billing?+
Yes. Annual contracts get 15% off the monthly base. Talk to us if you would like to switch to annual billing.
What if I need more than 5 users?+
Add the User Management add-on at R1,000 / month and you get unlimited team members with role-based access controls.
Schedule a demo

Bring your current stack. We will show where Yebo fits.

The demo should feel practical: your guest journey, your wine club, your bookings, and your growth priorities. No abstract tour, no heavy theatre.

30 minutes

A focused walkthrough of the workspace and core guest flows.

Real pricing

Self-service, full-service, and add-on scenarios in plain language.

Integration fit

Discuss POS, e-commerce, CRM, review, and messaging tools you already use.